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Unlocking the Secrets of Making Money on YouTube: Strategies and Tips

Posted at:01/28/2024

Introduction

As the number of creators on YouTube rapidly increases, more and more people are looking to earn income through this platform, hoping to generate revenue solely by garnering views from their audience. But what exactly makes YouTube the primary source of income for creators? Apart from providing the functionality to upload and share video content, YouTube's uniqueness lies in the fact that when videos on your channel are watched, YouTube directly pays you, a feature not possessed by other platforms. Simply put, all you need to do is create and upload videos to start making money.

In this article, we'll answer some common questions about how to make money on YouTube:

  1. What are the key factors for earning money on YouTube?
  2. What are the 5 methods of making money with a YouTube channel?

Through addressing these questions, we'll delve into the elements and methods of making money on YouTube, helping creators aspiring to build a career on this platform better understand and apply profitable strategies.

Key Factors for YouTube Monetization

Importance of Video Views: Before diving into how to make money on YouTube, it's essential to grasp the core metric of value: "video views," which is the primary factor YouTube uses to measure revenue potential.

Video views are crucial for advertisers as they equate to "impressions." This means advertisers can purchase ads just like on television, based on the connection between videos and viewers. Simply put, the more times a video is played, the higher its value to both YouTube and potential advertisers because it indicates the video has been exposed to a larger audience.

Building an Audience: Successful YouTubers not only have high view counts but also cultivate a robust audience. Just as you regularly tune in to your favorite TV shows, YouTubers build deep relationships with their viewers, keeping them consistently engaged with their content.

Having an audience or fan base is key to achieving high view counts. The more fans you have, the more views each video will receive, and the more views, the higher the revenue potential. This creates a positive cycle, making your channel more appealing.

Maximizing Engagement: To attain high view counts or reach a certain number of subscribers, considerable effort is required. This may take several months or even years. However, to maximize engagement, it's crucial to overcome these challenges.

While boosting engagement may take time and patience, we'll introduce different monetization methods next to help you find the most suitable strategy for yourself and your channel. This way, you can leverage the profit potential of YouTube more effectively.

Method 1: Affiliate Marketing

Affiliate marketing is one of the most common ways to earn money online, providing advertisers with an easily trackable and highly profitable method. Many creators consider it one of the best options for monetizing their YouTube channels.

What is Affiliate Marketing? Affiliate marketing is a collaboration model that allows businesses to promote products or brands through partnerships with bloggers, influencers, and individual content creators. Creators promote products through their video content, and brands track purchases through affiliate links or discount codes provided, offering compensation. Typically, creators earn a percentage of each successful referral sale or a fixed fee.

How to do Affiliate Marketing on YouTube? To engage in affiliate marketing, creators often proactively reach out to products suitable for their video content or are approached by brands. Once a collaboration is established, creators promote the product in their videos to earn compensation. Promotion methods may include discussing the product in the video and then directing viewers to learn more or purchase the product through an exclusive affiliate link or discount code in the video description.

Method 2: Sponsorships and Becoming a KOL

This method is similar to affiliate marketing, where some companies pay YouTubers to have their brand and products featured as part of the video content. However, unlike affiliate marketing, sponsorships do not require creators to sell or promote products; they simply need to use them. Sponsoring companies typically pay fixed fees, which may be monthly or per video, rather than paying based on each successful referral.

Every niche market on YouTube has some brands looking to sell products to that audience. Companies are always on the lookout for influencers who can connect with their product and ideal customers, so if you have a loyal audience, even if it's small, you have the opportunity to get sponsored to make videos!

Method 3: Crowdfunding and User Sponsorship

Crowdfunding is another way YouTubers monetize their channels! However, this method is more suitable for YouTubers whose content revolves around controversial topics.

Due to the controversial nature of the content and YouTube's content policies, YouTube often "demonetizes" these channels, even with a large number of followers. Therefore, channels of this type typically turn to crowdfunding platforms like Rakosell, where they can directly ask users for donations or sponsorships. Creators may offer exclusive content, direct contact with the creator, customized content, exclusive merchandise, etc., to paying users. Using crowdfunding is another great way to establish a direct connection with your audience and generate substantial income!

How Rakosell Helps YouTubers Boost Their Income

If you're already a YouTuber with a decent following or are planning to become one, you can use the new Taiwan-based platform Rakosell to create your fan group, allowing subscribers to your content to bring in steady monthly income.

How Does Rakosell Help YouTubers? As your fan group grows, it's time to start building your own membership platform, allowing loyal fans and customers who track you on other platforms to join your membership site directly, receiving your content and subscribing as your core supporters. Not only can you create content for loyal fans, but you can also earn a steady income each month through exclusive content, continuing to support your long-term creativity!

Additional Features of RakoSell:

  • Establishing membership websites and creator pages
  • Creating membership subscription plans
  • Selling digital products*, managing customer orders and data
  • Establishing online courses
  • Creating automated member communications and sales funnels to increase sales conversion rates
  • Tips

How to Apply for Rakosell?

You only need to visit Rakosell's official website and click "Join Now," fill out simple information, and set it up within ten minutes. You can also read the Rakosell guide. Use the limited-time promo code 'freetrial886' now to enjoy one month free on the Rakosell Advanced Plan. Unlock unrestricted access to all Rakosell membership platform features.